PRIVACY POLICY – BETTER SPIRITS, LLC
Effective Date: November 25, 2025
Better Spirits, LLC (“Better Spirits,” “we,” “us,” or “our”) operates the Baila Spirits online store and website at bailaspirits.com, including all related information, content, features, tools, products, and services (collectively, the “Services”). Our store is powered by Shopify, which provides the e-commerce platform that enables us to offer the Services to you.
This Privacy Policy explains how we collect, use, and disclose your personal information when you visit or use the Services, make a purchase, or communicate with us. If this Privacy Policy conflicts with our Terms & Conditions regarding personal information, this Privacy Policy will control.
By accessing the Services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree, please do not use the Services.
1. Personal Information We Collect or Process
“Personal information” refers to information that identifies, relates to, or can reasonably be associated with you. It does not include de-identified or aggregated data.
Depending on your interactions with the Services, we may collect:
• Contact information such as name, billing/shipping address, email, and phone number.
• Account information such as username, password, and preferences.
• Transaction and order information including products viewed, added to cart, purchased, or returned.
• Payment and billing information such as payment method and limited card details (full payment details are processed by our payment processors).
• Communications and support information such as emails, messages, and support interactions.
• Device and technical information including IP address, browser type, and device identifiers.
• Usage information such as pages viewed, links clicked, and access times.
• Marketing and preference information such as newsletter sign-ups and promotional participation.
2. Personal Information Sources
We may collect personal information from:
• You directly — when placing orders, creating accounts, or contacting us.
• Automatically — through cookies, pixels, and similar technologies.
• Service providers — including payment processors, analytics tools, and fulfillment partners.
• Business partners — including licensed retailers, distributors, and social media platforms.
3. How We Use Your Personal Information
We may use personal information to:
• Provide and improve the Services, including order processing and customer support.
• Personalize your experience and product recommendations.
• Communicate with you regarding orders, support, and updates.
• Provide marketing or advertising where permitted by law.
• Prevent fraud, unauthorized activity, and security risks.
• Meet legal obligations and enforce policies or agreements.
4. How We Disclose Personal Information
We may disclose personal information to:
• Shopify, which hosts and processes data for our store.
• Service providers such as payment processors, fulfillment partners, email/SMS providers, and cloud services.
• Licensed retailers and distributors that accept and fulfill your orders.
• Business and marketing partners for promotions and advertising (where permitted).
• Affiliates within the Better Spirits corporate family.
• Buyers or counterparties in business transactions such as mergers or acquisitions.
• Law enforcement or government authorities when required.
• Other parties with your consent or at your direction.
We may also share aggregated or de-identified information for lawful purposes.
5. Relationship with Shopify
Our store is hosted on Shopify. Shopify collects and processes personal information to operate and improve its services. Information submitted through the Services may be shared with Shopify and its service providers. Shopify may also use data from interactions across merchants to provide analytics or advertising features. You can learn more through the Shopify Consumer Privacy Policy and Shopify Privacy Portal.
6. Third-Party Websites and Links
The Services may link to third-party websites or apps. These third parties have their own privacy practices, and we are not responsible for them. Information provided directly to a third party is governed by that party’s privacy policy.
7. Children’s Data
The Services are intended for adults of legal drinking age and are not directed to children. We do not knowingly collect personal information from individuals under the legal age of majority, nor do we knowingly collect alcohol-related information from anyone under age 21. If you believe we have collected information from a child, please contact us so we can delete it.
8. Security and Retention of Your Information
We use reasonable physical, technical, and administrative safeguards to protect personal information. However, no method of transmission or storage is completely secure.
We retain personal information only as long as necessary for the purposes described in this Privacy Policy or as required by law.
9. Your Rights and Choices
Depending on your location, you may have rights regarding your personal information, including:
• Access to information we hold about you
• Deletion of personal information (subject to legal exceptions)
• Correction of inaccurate information
• Request for a portable copy of your information
• Opt-out rights regarding “sales,” “sharing,” or targeted advertising (where applicable)
• The right not to be discriminated against for exercising your rights
You may exercise these rights through your account or by contacting us. We may require verification before fulfilling requests.
If Shopify also processes your data, you may have additional rights through Shopify’s policies.
10. International Transfers
The Services are operated primarily in the United States. If you access them from outside the U.S., your personal information may be transferred to countries with different data-protection laws. Where required, we implement safeguards such as standard contractual clauses.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The “Effective Date” will reflect the most recent changes. Continued use of the Services after updates become effective constitutes acceptance of the revised policy.
12. Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, contact us at:
Better Spirits, LLC
Email: info@bailaspirits.com
Mailing Address: 149 S. Barrington Ave #140, Los Angeles CA, 90049
Please avoid sending sensitive information such as full payment card numbers via email.